Design for Web

Your website is your brand’s digital home

Product Brief

Your website is your brand’s digital home the space where first impressions are formed and long-term perceptions are shaped. Our Design for Web service ensures that your online presence looks, feels, and performs exactly how your brand should.

We help you design high-impact, on-brand web screens that translate your identity into digital form whether you're building a homepage, landing page, product story, or portfolio showcase. The goal is not just visual appeal, but a cohesive, strategic user experience that performs across devices and platforms.

What is Design for Web?

Design for Web is the process of creating the look, feel, tone and design structure for how your brand appears online. It’s not just about layout—it’s about creating intuitive user journeys, brand-aligned visuals, and meaningful experiences.

Our focus is on designing the key pages and systems that set the direction for your entire digital presence, ensuring that any development team or partner can carry your brand forward with clarity and consistency.

Who is it for?

  • Startups and brands building or revamping their websites

  • Businesses working with development partners who need design direction

  • Product companies wanting high-conversion landing pages

  • Creative agencies seeking branded digital visuals

  • D2C brands focusing on product storytelling and UX

What We Offer

Component

Details

Website Style & Direction

Stylescapes and moodboards to define tone, color palette, typography, and digital look/feel

Design of Key Website Screens

Typically 2–4 core screens (Homepage, Product Page, Landing Page, etc.)

Imagery & Visual Asset Design

Custom banners, web-friendly visuals, and branded content graphics

On-Brand Copywriting

Optional service to write key content for featured pages, headlines, and CTAs

Illustrations & Iconography

Custom icon sets, illustrations, or micro-visuals aligned with the web style

Developer Handoff Kit

Organized design files, UI guides, font info, and image assets ready for implementation

How We Do It (Methodology)

We blend strategy and aesthetics to build a website that both looks and works beautifully:

  1. Discovery & Briefing
    Understand your business, objectives, content needs, and digital behavior expectations


  2. Visual Direction & Stylescaping
    Create moodboards, stylescapes, and direction boards to align on visual language


  3. Wireframe & Design Development
    Design key screens with layout, structure, hierarchy, and interactivity in mind


  4. Visual Asset Development
    Craft banners, imagery, icons, and optional illustration styles that fit your system


  5. Developer Handoff
    Deliver production-ready files with all specs, organized assets, and clear usage guidance

Timeline

Phase

Estimated Duration

Discovery & Visual Direction

1–1.5 Weeks

Key Screen Design Development

2–3 Weeks

Asset Creation & Copywriting

1–1.5 Weeks

Final Handoff

1 Week

Total Duration

4–6 Weeks

Scope of Work

  • Brand immersion & web UX objective setting

  • 2–4 designed screens (typically homepage, landing page, or product page)

  • Typography, color, and style direction

  • Copywriting for 2–3 key screens (optional add-on)

  • Visual asset creation (banners, icons, image styling)

  • Final delivery of layered files (Figma, XD, or Sketch) + guidelines for developers

What You Get

Deliverable

Details

Web Stylescape & Direction Deck

Visual roadmap for how your brand looks and feels online

Designed Key Screens

Fully designed, responsive-ready page layouts (2–4 screens)

Custom Visual Assets

Web-friendly images, banners, icons, or illustrations aligned with brand tone

Copy for Key Pages (optional)

Short-form, high-impact web copy for hero sections, product blurbs, or calls-to-action

Developer Handoff Kit

Organized files with naming conventions, font info, image exports, and guidelines

Benefits

  1. A clear, aligned digital expression of your brand

  2. Improved first impressions and user experience

  3. Developer-friendly designs ready for seamless implementation

  4. Visual consistency across your online presence

  5. Greater confidence in launching or refreshing your website

We rise together!

Work with us

If you’re interested in working with us, please do share your details and brief here. Just a headsup, our team will take a few days to get back to you!